MBA 650 Business Strategy And Planning

3 credit hours

This course is designed to develop competence in strategic planning, which encompasses analyzing external and internal environments to leverage the organization’s core competencies to better position itself for vision, mission, and goal accomplishment. Organizational complexity and market uncertainty challenge assumptions of rationality. Topics include strategic implications of disruptive innovation, transformation and renewal, and strategic resilience. Rational, intuitive, and ethical decision-making models will be applied toward developing well-rounded strategic planning proficiency.

Prerequisite:

MBA 611 Business Research Methods