Jun 14, 2024  
2018 Siena Heights University Catalog 
2018 Siena Heights University Catalog [ARCHIVED CATALOG]

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MKT 455 Contemporary Sales Force Management

3 credit hours

This course provides an in-depth examination of planning, organizing, leading and evaluating a sales force in a variety of industry settings. Students learn the tools for recruiting, selecting, training, leading and rewarding a team of professional sales personnel. This course is a marketing validator. Note: Course offering cycles apply to the Adrian campus only.

Course is Offered: Uncertain

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