May 13, 2021  
2020 Siena Heights University Catalog 
    
2020 Siena Heights University Catalog [ARCHIVED CATALOG]

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ARG 347 Corporate Identity


3 credit hours

The design of corporate and branding identity is explored from conceptual, technical and market viewpoints. Emphasis is placed on logo development based on company or brand vision and product placement, expanded into the creation of appropriate design style guidelines.

Prerequisite:
Studio Fee: $75
Course is Offered: FA and WI Every Year



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